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Archive for the ‘Social Media’ Category

How to Structure Social Posts to Maximise Clicks

Posted on: December 12th, 2014 by James Prideaux
How to structure social posts to make them less boring

Social media is a marketing method that has already been tapped into by millions of businesses worldwide. The huge opportunity for exposure and refined targeting makes social media not only a cost effective method of marketing, but also a smart one. If done correctly, social media marketing can have a drastic impact on the success of your business and work towards meeting your end goals and objectives. Read more

5 Steps to Setting up a Successful Organic Social Strategy

Posted on: December 8th, 2014 by James Prideaux
5 Steps to Setting up a Successful Organic Social Strategy

It is imperative in today’s online marketing climate that any company, organisation or individual influencer has a good social strategy put in place in order to maximise their business efforts. Unless you have previous experience in this field, knowing how to set up and get started with your social strategy can be a daunting task, especially if you are relying on it to bring in traffic and ultimately complete conversions. Read more

5 Great ways To Increase Your Social Reach

Posted on: November 27th, 2014 by James Prideaux
5 Great ways To Increase Your Social Reach

Brand Consistency

First things first, just like your website, your social accounts need consistency. It isn’t enough nowadays to just own a social account; that social account needs to fully represent who you are and what you do, as well as offer some kind of brand personality to encourage the level of engagement you want. Read more

YouTube: 4 Brands That Are Doing it Right

Posted on: November 25th, 2014 by James Prideaux
youtube 4 brands that are doing it right

Online marketing is all about engaging customers by finding out what grabs their attention and entices them to look further into your website. Social media is an important part of digital marketing, and using social networks to send tweets and posts is a great way of reaching out to the consumer, especially if you have done your research and sent your messages accordingly. Read more

Say Ello to the New Kid in Social

Posted on: September 29th, 2014 by James Prideaux
Say Ello to the New Kid in Social

In recent years, we have seen surges in social media popularity, with social giants such as Facebook and Twitter being in the homes of over 1.9 billion active users. Platforms such as these seem to be the “be all and end all” when it comes to the future of social interaction. With the ease of tweeting, commenting, posting and pinning, users now don’t even have to get out of bed to hang out with their friends. Read more

Use Hootsuite to Make Sure You Never Miss a Mention

Posted on: September 1st, 2014 by James Prideaux
Use Hootsuite to Make Sure You Never Miss a Mention

When it comes to brands on social media, one of the most common mistakes made is not listening to their social following. Many brands choose to promote content and chat via these channels, without having a strong understanding of what their audience’s preferences and interests actually are.

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