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Our Social Blog

5 Great ways To Increase Your Social Reach

Posted on: November 27th, 2014 by James Prideaux
5 Great ways To Increase Your Social Reach

Brand Consistency

First things first, just like your website, your social accounts need consistency. It isn’t enough nowadays to just own a social account; that social account needs to fully represent who you are and what you do, as well as offer some kind of brand personality to encourage the level of engagement you want. Read more

YouTube: 4 Brands That Are Doing it Right

Posted on: November 25th, 2014 by James Prideaux
youtube 4 brands that are doing it right

Online marketing is all about engaging customers by finding out what grabs their attention and entices them to look further into your website. Social media is an important part of digital marketing, and using social networks to send tweets and posts is a great way of reaching out to the consumer, especially if you have done your research and sent your messages accordingly. Read more

Does Google Want Your Site to be Mobile Optimised?

Posted on: November 20th, 2014 by James Prideaux
Does Google Want Your Site to be Mobile Optimised?

Google is forever changing the way in which it values your website, which can be seen through their ever many different algorithms. The most recent update was launched yesterday. Google has now introduced “mobile friendly” tags to websites that are seen as strongly mobile optimised. The reason Google has made this move is down to the growing number of searches made from non-desktop devices such as tablets, Android phones, iPhones and iPads.

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Schema Mark-ups for SEO

Posted on: November 18th, 2014 by James Prideaux
Schema Mark-ups for SEO

When it comes to SEO, there is no definite list of tactics that you can use to ensure you rank well. Instead “being good at SEO” incorporates many separate factors that are in need of constant review and adaptation to ensure you’re in the search engines’ good books. The usual tactics used include optimising meta data, keywords and content. Read more

6 Psychology Concepts you Should be Using in Your Content Marketing Strategy

Posted on: November 14th, 2014 by Anna Francis
psychology content

It’s no secret that incorporating a range of psychology principles into your online marketing is a clever and effective technique. Knowing what your consumers want to read and share is half the battle when it comes to content marketing.

“Consumer psychology” studies how human thoughts, beliefs and feelings influence the different ways in which people relate to goods and services. The concept falls heavily on the ways in which a consumer’s behaviour can be changed or influenced.

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Social Media Manager Vacancy

Posted on: November 12th, 2014 by Anna Francis

We currently have a vacancy for a Social Media Manager at our rapidly growing digital marketing agency in Leeds.

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