When it comes to brands on social media, one of the most common mistakes made is not listening to their social following. Many brands choose to promote content and chat via these channels, without having a strong understanding of what their audience’s preferences and interests actually are.
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Pinterest is a great tool for marketing a business. The typical social channels that companies tend to go down are Facebook and Twitter, but with over 70 million users and a platform to promote creative visual content, Pinterest should not be overlooked. Read more
Have you ever found it difficult to determine exactly where your traffic is coming from? Website owners nowadays say that determining which visits are from actual humans, and which are just bots, spiders or scrapers, is a difficult and tedious task. Read more
Over the years we have seen a variety of business strategy models being implemented by marketers. Take the well-known SWOT or “7Ps of the marketing mix” for example. These methods were introduced as a way for marketers and business developers to plan out and check that they had covered all the essential elements within their digital strategy.
Another great model, more adapted to the current industry climate, is the “5Ss”. The 5Ss of digital marketing, developed by Dave Chaffey, offers a great, simple starting point to help check you’re covering the whole spectrum of digital marketing, not just sales. The best way to fully understand the 5Ss of digital marketing is to think of them as a complete set of basic principles that should be considered when coming up with a digital marketing strategy.
We currently have a vacancy for a Business Development Manager at our rapidly growing digital marketing agency.
The MySocialAgency team are a talented bunch who love to fully immerse themselves into the world of digital marketing. With a wide range of experience all under one roof, every member of the team is a specialist in their area, but blends their expertise seamlessly into the overall digital marketing packages on offer.
In the role of Business Development Manager your focus will be on expanding the agency’s presence by developing new business opportunities. You will be selling our services, which include SEO, content marketing, web development and social media. You will pitch for new business accounts and respond to briefs by creating proposals to present to potential new clients.