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Zouk Restaurant

Web Development / Marketing

The Brief

The creators of Zouk, Manchester and Bradford's award-winning Indian and Pakistani cuisine, asked us to work with their in house designer to build a stunning new website.

It had to be rigged with SEO friendly content, showcasing their restaurant in its finest glory across desktop, tablet and mobile. So we did just that.

The Strategy

The site brimming with a blend of constantly updated upcoming events, tasty recipes, blog content, and photographs of scenes shot from dynamic angles. Spotting an opportunity to monetise the site and set Zouk apart from competitors , we added an eCommerce plugin to the bespoke Wordpress system. This allows online visitors to purchase spaces on Zouk's the cookery school courses, or to buy from a selection of signature spices. Wordpress also makes for easy content upload for the client.

To encourage maximum user interaction following site launch we analysed user behaviour and tailored design updates to this information. This ensures we keep customers on the site for longer and increase sales in Zouk's store. We're also particularly proud of the CSS animated buttons that enliven the visitor experience. The integration of Zouk's Instagram feed on the front page for added visual flair is also pretty nifty, demonstrating the brand's keen activity across the online sphere.

If it's digital we can deliver!

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