Saturday Social – Facebook Like-Bait, Flickr’s Redesign and a Very Lewd Airline Tweet
US Airways Tweet
On Monday, the official Twitter account of US airways tweeted a pretty disgusting picture that most definitely falls into the “Not Safe For Work” category. The picture remained on their feed for about an hour before it was eventually taken down.
The tweet had been sent in response to a customer complaint after she had been sat on one of their planes for an hour on the runway. US airways had then replied with a seemingly normal comment but had attached an extremely lewd picture along with the message, that involved a naked woman and a model airplane.
The airline did eventually say sorry, tweeting “we apologize for an inappropriate image recently shared as a link in one of our responses. We’ve removed the tweet and are investigating”. They also released a statement on their website a few hours later.
Game of Thrones Purple Wedding
Twitter went into complete meltdown after the last Game of Thrones episode, where evil King Joffrey was poisoned at his own wedding. The episode showed him marrying his betrothed Margaery Tyrell, only for the whole event to quickly take a turn for the worse.
The episode ended on a big cliff-hanger, when Joffrey used his last breathe to accuse his uncle, Tyrion Lannister, of killing him, resulting in Tyrion being arrested just as the episode came to an end.
Both #GameofThrones and #PurpleWedding were trending on Twitter not long after the episode, as fans of the show flooded the network with tweets about the events that had taken place. It seemed fans across the world were thrilled to see the most villainous character in the show finally come to a sticky end after the amount of fan favourites he had previously killed and hurt.
Facebook Like-Bait Crack Down
As you may have read in my post on Thursday, Facebook are now cracking down on “Like-Bait” They have adapted their algorithm used for promoting or ignoring content in an effort to rid news feeds of spam.
Facebook describe “like bait” as: “Content that explicitly asks News Feed readers to like, comment or share the post in order to get additional distribution beyond what the post would normally receive”. This means that marketers can no longer use these techniques to engage fans of their page.
The social giant has claimed that the majority of pages will not be affected in a negative way and may even see a positive effect if they are producing high quality content that naturally generates engagement.
Flickr Redesigns App to Compete With Instagram
Ever since Marissa Mayer stepped in to take over Yahoo, she has been keen on building up the photo-sharing platform, Flickr, one step at a time. Today Flickr’s app is being given a total overhaul with a new design to rival that of Instagram.
Both the iOS and Android apps are being redesigned, to keep up to date with some of its photo-sharing competitors. It not only matches the easy capture and social sharing features that Instagram boasts, but it also supports them with the reassurance of backup services dropbox and Google+.
In the past Flickr for mobile has just been a simplified version of their website and hasn’t made life easy for users wanting to quickly take images and browse through photos on the network. With a slick new design could Flickr be catching up with Instagram in the race to be the world’s most popular photo-sharing app?
Facebook rolls out a Nearby Friends Feature
On Thursday Facebook announced a new ‘Nearby Friends’ feature that lets users find their friends who are nearby. Nearby Friends is an optional opt-in feature which can be turned off. While this could be a great tool to hangout with your friends, privacy organisations have been criticizing Facebook for tracking user location data which could be potentially used for marketing purposes.