My Social Agency are proud to have launched The Source, a new brand which uses a unique take on the agile and scrum methodologies, to deliver full service digital marketing projects.

As a full-service digital marketing agency, The Source will be able to offer support across various channels, including SEO, PPC and Content Marketing, along with Digital Strategy and Training. Meanwhile, as opposed to closing our beloved ‘My Social Agency’ brand, it will live on as the boutique social media wing of The Source, as we are often sought for our expertise as a social media agency.  As a result of this, we have an excellent reputation with our clients and in the industry.

MSA2FThe-Source-Blog My Social Agency launch new brand The Source

How are The Source different?

The Source approach marketing campaigns with their unique take on the agile and scrum methodologies, which are more commonly found in software development environments. Their application of this approach, which includes testing multiple marketing channels over a short period of time, in order to identify the one which is most profitable, means that clients get faster results, and therefore better return on investment, from their marketing spend. Whether the business goal is to create a buzz around a new product or service, generate leads through form fills or a business’ marketing strategy is in need of steering in the right direction, The Source are able to deliver.

What the MD says…

On the launch of our new brand, our Managing Director Mark Mitchell, who has been aided in the project by industry veteran Gareth Healey, commented:

“I’m delighted to launch The Source as our full-service integrated digital marketing offering.

“We know the agile method works in delivering exceptional results and return on investment for our clients, having used it very successfully on projects for My Social Agency.

“Unlike the traditional digital marketing agency, our methods mean that we don’t waste time or our clients’ money, on campaigns only to find that the activity undertaken has delivered very little in the way of results. Instead, the agile process we implement for each campaign means that we can see at a very early stage whether the medium is going to prove a profitable one in achieving the targets set by clients.

“The launch of The Source brand has been in the works for some time, and now to see the hard work come to fruition is extremely satisfying.”

Meanwhile, Gareth added:

“Mark and the team have worked incredibly hard to launch The Source.

“Given my background, I’ve been able to advise them on a number of aspects of the project, but the most exciting part for me has been helping them fine tune the agile working methodology.

“I truly believe that The Source offers something completely different from the traditional digital marketing agency and I’m sure it will be a success”

Our commitment to Corporate Social Responsibility.

As part of the launch of the new brand, we have also partnered with three Yorkshire-based charities, Yorkshire Air Ambulance, Simon on the Streets and the Leeds Rhinos Foundation, and plan to hold several fundraising events over the next 12 months. These three worthy causes were selected by our team following a voting process.