Digital Marketing Saturday Social: Issue 3
Gmail outages have users panicking
This week saw an unusual happening as Gmail went down for around an hour on Tuesday evening. Whilst Google initially announced that the outage affected just 2% of its users, it later fessed up that the figure was actually 10%
Traditionally, mail accounts being rendered inaccessible is the strict domain of Hotmail and other services, it’s not often Google have these problems. As such, we’ll let them off this one, especially since they said: “Please rest assured that system reliability is a top priority at Google, and we are making continuous improvements to make our systems better.”
10% of users who access Gmail daily is a fair amount of people though, let’s hope that it’s not a problem that will resurface as Google continue to make improvements to its products across the board.
Microsoft announce free apps for Xbox
Millions will be hitting Xbox Live this weekend following an announcement from MS that they will be allowing free access to entertainment apps this weekend only, starting Friday and ending Monday.
Under normal circumstances, you have to be a Live subscriber to access the apps and MS haven’t been generous enough to extend the offer to gaming, mores the pity. In the UK, unlocked apps include: YouTube, Netflix, Video Kinect and LoveFilm, but there are many more available and a full list can be found on your Xbox dashboard.
Samsung Galaxy S III on the way?
The smartphone rumour mill is alive and well and this week concentrating its speculative efforts on the launch of a brand new, updated shiny new addition to the Galaxy family. Widely considered to be the best on the market, the Galaxy S II is a super phone on the Android platform and is celebrated for its super-thin, lightweight design and large screen.
It seems that Samsung are planning a huge marketing campaign alongside a global launch to coincide with this year’s Olympics. It’s thought by many that the new Galaxy will feature a blisteringly fast quad-core processor and a 1080p HD screen – yummy.
Google founder Sergey Brin is ‘frightened’ for the future of the net
In an interview with the Guardian this week, Google co-founder Sergey Brin discussed his concern for the future of the web. Brin explained that the combination of a number of factors threaten internet freedom, an ethos that the web was originally built on.
Government attempts to “control access and communications” of its citizens, alongside anti-piracy pressure from movie conglomerates and the rise of companies who restrict software such as Facebook and Apple are all conspiring to threaten online freedom and impose censorship, he said.
Facebook set date for IPO
We’ve all known that Facebook have been preparing to make an Initial Public Offering (IPO) for some time now, but it seems that a date has finally been set. According to TechCrunch, the social media giants are all set to begin trading around May 17th, depending on whether they have processed the associated paperwork mountains by then.
The company will initially be valued at a whopping $100 billion, according to TechCrunch sources, although this figure has been banded about as the most likely sum for some time now, so it’s not coming as a huge surprise.