Top 5 Social Media Time Saving Tools
Believe it or not, there is such a thing as social media overload. Whether you are simply concentrating on your personal accounts or looking after your company accounts too, with social networks coming out of our ears, it is little wonder we barely have time to eat or sleep these days.
With social media now one of the prime way to keep up with news and current affairs, as well as providing a quick and easy way to connect with friends and family across the globe, it can often be all consuming just trying to keep up with it all.
Company social accounts need to be continuously monitored and controlled, with regular content pushed out to the right people at the right time. But how do you cope with all the multiple social media tasks that need doing relentlessly? Luckily there are some great tools out there to help you on your way:
The great thing about social media is that each network has a different audience demographic that is active on the site at a different time. This means that content can be curated and promoted through each network at a time that will maximise viewership.
With business, timing is crucial and this applies to your social media posts too. Buffer allows you to upload your content and schedule it at peak times on a preset calendar, ensuring the right people will see it at the right time.
Buffer also provides in-depth analytics to users on the posts that have been sent out.
This intuitive approach to social news provides a reader for those who have very little spare time on their hands and need something up-to-date and efficient. The app provides a news feed for people who need to see a range of different news stories from a variety of sources all in one go.
Designed specifically for those short of time, the app stores posts that you have previously shared on social media and learns from them what other news will be interesting and relevant to you. It collects all the appropriate news stories that will be of interest and saves them in the app.
It is easy to get frustrated when you are searching for a topical news story on multiple tools and apps, but LifeHack keeps them all in one place and even lets you access them without an internet connection.
Everyone can do with a little bit of automation in their life, and “If This Then That” can really help when it comes to social media. This great service allows you to automate social media actions in response to something or as part of a bigger process.
The tools lets you create “recipes” that act as rules for what you want the tool to do. Each “recipe” is put into place and actioned once a “trigger” happens. For example, each time you put out a blog post and it goes live, IFTTT can action a tweet to go out promoting the blog post.
There are 4,000 recipes to choose from, but if you don’t see the one you want, you can just make your own!
This little app was previously known as ReadItLater and it really helps out those who are constantly on the move while browsing their mobile phone. By using Pocket, if something catches your eye online but you simply don’t have time to read it, you can save it for later.
With its easy functionality and eye-pleasing mobile user interface, Pocket is quickly becoming a big hit with social media professionals everywhere. For every article or blog you see that would come in handy at a later date or you simply don’t have time to read on the spot, all it takes is a simple click and save.
It is important for brands to keep up-to-date with industry news and events in the world of social media and that’s where Pocket can help. Everyday over 1.5 million pieces are saved to the Pocket app each day – so what are you waiting for?
It can often be hard to keep on top of your Twitter profiles, especially if you are looking after more than one. ManageFlitter allows you to sort, filter and manage who you follow on Twitter using a range of options.
You can filter your following by whether they follow you back, whether they have an inactive account or whether they are likely to be a spam account. This can be a great way to hone your Twitter account to make sure you aren’t following too many people and that those who are lucky enough to be followed also follow you back or are at least active.
The tool also has a feature called “PowerPost” which schedules tweets across multiple time zones. There is a free version that allows you to do the basics but to get the most out of it, it will only set you back a minimal £7.21.
These great apps and tools will help to keep you connected to the rest of the world, while not becoming completely overwhelmed by the social media universe. They will allow you to easily curate, promote and manage content efficiently while still getting on with the rest of your day.